After Amazon announced over the weekend that the company’s latest Kindle Fire HD tablets will feature no opt-out “Special Offer” ads, Amazon has lifted that decision and offered an opt-out policy, but not without a price.
What You Need To Know:
- Amazon’s latest tablets feature ads on lock screens and home screens. The company first announced that there will be no opt-outs from ads. The ads have helped Amazon to offer subsidized price of the tablets.
- After numerous negative feedbacks, Amazon reverses its previous statement and offered an opt-out on ads for $15.
Sources:
Amazon backtracks, will offer $15 opt-out for ads on Kindle Fire tablets
CNET
Amazon Confirms Opt-Out for Kindle Fire Ads
PCMag
Amazon to allow ‘Special Offers’ opt-out for Kindle Fire HD for $15
Android Authority